ENTERPRISE IN ACTION
Creativity and Innovation
This Programme is designed for 14 years old youth. Enterprise in Action is an eight to ten-week class led by Business Mentors, that helps students understand the principal characteristics of the free enterprise economic system and the role of business in it. Students learn the steps in organising a business and producing and marketing a product. They also study the social responsibilities of businesses and the role of the government in the economy.
It is focused on providing participants with a brief introduction to how a product idea is turned into a potential business. This is done by introducing the concept of roles and specialisation through an understanding of individual strengths, the four marketing Ps - Place, Price, Product and Promotion. We believe that Enterprise in Action is an important pre-cursor to The Company Programme and allows participants to explore their entrepreneurial capabilities, creativity and group work, all in the while developing a business concept.
The Business Mentors lead this programme based on their experience in the world of Work, and therefore constitute the added value to the traditional courses.
What will I gain from Enterprise in Action?
- Knowledge about how today’s businesses work
- Insight of how to market a product
- Understanding of businesses’ responsibility
“JAYE was a great experience not only because it helped me learn about what it is like to have the responsibility of managing a business but because I had the opportunity to make new friends and meet new people. It is a unique experience which I will recommend to anyone as it truly did help me bridge the gap between … Read more
“The JA Europe Enterprise Challenge 2015 in Lisbon was a great experience for Bearn. Being surrounded by like-minded and goal-driven entrepreneurs encouraged us to strive towards creating a better company. We learnt a great deal from our judges, who provided us with useful feedback that will help us to improve our prod… Read more
“The Company Programme taught me a lot of things, especially about myself. It helped me realise more and more that I am a leader and that I am capable of taking decisions. It helped me improve my communication skills with those I was working with as well as helped me learn more how to work with a team. It taught me how… Read more
“I would just like to thank JAYE for the opportunity of the Company Programme. It was an incredible and life changing experience that really opened my eyes to the business world.”
“Through the Company Programme I was given the opportunity to meet many interesting people, not only from my own school, but from sixth forms around Malta, thus making the journey much more pleasurable. Taking part in this programme has helped me develop in may ways, before being Managing Director of my team I had ne… Read more
“The Company Programme philosophy is “learning-by-doing”. The programme takes students through the whole way of the real business hands-on practice, from the concept to liquidation (including management of the team, business planning, product or service development, marketing, sales, accounting, CSR & company promotion… Read more
“The JAYE Company Programme has been 8 months of constant highs and lows, countless new hands-on experiences and steep learning curves. From forming teams with unfamiliar faces in October to creating and presenting a business plan in December, to launching the product and selling it at a trade fair in March, to panel i… Read more
“I believe that young people can only benefit from taking part in JAYE. In my opinion, it is the whole experience of overcoming problems, handling interpersonal relationships, product development and seeking maximisation of the company potential which far outweighs the ultimate goal of winning prizes. However, I ha… Read more
“We couldn’t have started the new scholastic year in a better way! On Friday 4th October, the Senior IV’s had a live-in at school amidst much excitement! The one night live-in was organised by JAYE together with some of our teachers. The aim of the live-in was to provide us with entrepreneurship education. JAYE pro… Read more